Thomas Mann

"A writer is somebody for whom
writing is more difficult than it
is for other people."

I couldn’t agree more, so if it’s posted below I must’ve thought it was interesting enough to have gone to the effort. Time will tell…

Pro-Bono Work for Deserving Causes

My mother says I’m a soft touch. My father wasn’t so kind but over the years I’ve found myself getting involved in all sorts of causes. Deserving, lost and otherwise! Now, as a business owner, I’ve decided to put a bit of structure around that,

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We’ve Won at the Transform Europe Awards!

Woo hoo! Delighted to announce we’ve won Bronze at the 2022 Transform Europe Awards, for the repositioning, and rebranding of DMA Migration in the ’Best Business Brand Evolution’ category. And while we don’t really chase awards that often, once every 11 years it seems, I must

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Need a little push, to take a leap of faith?

A few years ago my wife and I quit our jobs, and drove round Australia with our two daughters. We had an absolutely amazing time, and while it wasn’t the best financial move you could imagine, it gave us the time and space to reconnect

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To The Edge of the World and Back.

ORIGINALLY PUBLISHED IN GREAT WALKS MAGAZINE | JUNE 2020 EDITION. On Friday the 13th, I flew to Melbourne with the intention of walking to the most southerly point of the Australian mainland. It was a journey I’d planned for some time. A couple of years

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Is Brand Purpose a Load of BS? Or Maybe…

Before we begin I have to tell you I’m from Glasgow, which means I’m a born sceptic. So with that in mind, to the subject of purpose. Should a brand take on a cause, or even, embody a higher purpose? And if so, does that

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95 year old truths you can use to make more sales.

Sounds like click bait, right? But it’s actually true. Back when newspapers and magazines were the only media around, an advertising genius called Claude Hopkins started measuring the response to his ads. To do this he invented the coupon, ran different versions of the same

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